
Moorebank Amcal Pharmacy
A targeted digital growth campaign for Moorebank Amcal Pharmacy’s sleep apnoea service — combining dedicated page design, SEO, Google Business Profile optimisation and Meta…
CRM & AUTOMATION
Lead capture, routing, CRM setup, email and SMS follow-up, reporting and practical AI automation. The aim is fewer manual steps and no enquiry sitting in an inbox nobody owns.
Trusted by growing businesses






The Problem
Enquiries arrive in a shared inbox, get copied into a spreadsheet, and are followed up when someone remembers. Quotes go out and nothing chases them. The CRM exists, but half the team avoids it because it was set up for a sales process nobody uses.
Because the data is incomplete, reporting becomes a monthly guess and marketing decisions get made on gut feel.
Who this suits
We work with the platform you already pay for wherever it is fit for purpose.
What we deliver
Every form, call and chat landing in one place, deduplicated, assigned by rule and acknowledged immediately.
Pipeline stages that match how your team actually sells, required fields, tasks and templates — configured and documented.
Sequences for new enquiries, unanswered quotes, dormant leads and post-job requests, written in your voice with sensible stop rules.
Website, ad platforms, calendars, accounting and quoting tools connected so data moves without anyone rekeying it
Source, stage, conversion and response-time dashboards that stay accurate because the underlying process is enforced.
Narrow, checkable uses enquiry summaries, call transcription, draft replies, data tidying with a human approving anything customer-facing.
How it works
01
We sit with the people doing the work and document the real process, including the workarounds. That map drives the build.
02
Pipeline, fields, automations and integrations built in a test environment, with sample records run end to end before go-live.
03
Existing contacts cleaned and imported, then short training sessions and written guides so the team adopts it rather than tolerating it.
04
After a few weeks of real use we review what is being skipped or misused, then simplify. Adoption matters more than feature count.
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FAQ
Have more questions? We’re here to help you figure out the right next step.
Process mapping, CRM configuration, lead capture and routing, follow-up sequences, integrations, data migration, reporting and team training.
We work with mainstream platforms such as HubSpot, Pipedrive and Zoho, and with the CRM built into your industry software where one exists. We will recommend a change only if the current tool genuinely blocks the process.
Yes. Most projects are a rebuild of an existing account rather than a fresh start, keeping your history intact.
Admin access to the CRM and connected tools, your current sales process, examples of recent enquiries, and time with the people who use the system daily.
We keep it to tasks that can be reviewed summaries, drafts, transcription and data cleanup. Anything sent to a customer is approved by a person unless you decide otherwise.
Response time, follow-up completion, pipeline visibility and the proportion of enquiries that reach a decision — before and after the change.
You’ve been exploring Lift Growth for a little while. If you’re serious about improving your website, SEO or marketing, let’s look at what’s currently holding your business back.